By now most of you should have read about Lucy Meadows. A teacher early in her transition, outed by a local newspaper and subjected to a viciously transphobic Daily Mail piece, now dead presumably by her own hand. And even in death it didn't stop, she was misgendered continuously in the reporting of the aftermath.
I sincerely hope the Mail is brought to account for what they did. There are petitions circling calling for the removal of the worst offender, but I feel that even in the unlikely event that they claim their scalp they will not cause a change of culture. I am pinning more hope on a campaign called "Don't buy transphobia", targeting the Mail's larger advertisers. It won't change their bottom lines much but it stands a chance of achieving its aim because it holds the promise of bad publicity that I can say from first hand experience is something that brand owners hold in chronic fear.
There is a vigil for Lucy Meadows outside the Mail offices in Kensington, tomorrow evening at 6:30. I'll be there as will many others like me, standing up and being counted. Thinking of Lucy, of those who went before her, and those who will come after her if this is allowed to continue unchallenged.
A chilly West London pavement might seem an inauspicious place from which to challenge the culture of an entire industry. But with a strong wind of change blowing through what used to be known collectively as Fleet Street, perhaps it's time for our community to catch a little bit of it in our sails. God knows, we've waited long enough!